caitie leibman

Whitney, for the Win!

You know her name from emails; maybe you’ve even had the pleasure of speaking with her on the phone. You may remember us announcing her arrival on the team just over one year ago, when she was lending us her talents part-time via LPL Financial’s Administrative Solutions program.

Today, we’re proud to announce that Whitney Engle of Floris, Iowa, is joining our team full-time! We are employing her directly as she continues to work remotely.

Whitney will serve as our new Client Services Coordinator, continuing to work closely with Larry and Patsy on the service team and also supporting the management team of Mark, Greg, Billy, and Caitie with their various duties in research, portfolio management, and communications.

We have staffed up from time to time in recent years to continue taking care of the business. This latest expansion will have a few important benefits: now that we are an SEC-facing organization, it’s more important than ever that we stay efficient in our processes and systems.

Having another team member onboard full-time also means one more friendly face is at the ready, getting you what you need, when you need it.

“I can’t wait to spend more time getting to know clients,” Whitney said. “They are the reason we’re here.”

As we’ve gotten to know her across these months, we’ve felt so fortunate. Whitney’s skills will continue to grow in her new role of course, but she has already shown many of those qualities that are tough to teach: enthusiasm, curiosity, tenacity.

Not only does she take pride in her work, Whitney is someone who clearly cares so deeply about her family—and the menagerie of animals they keep at home! Her proactive approach to things will no doubt continue to improve the experience for all of us and for all of you.

For the months and years ahead, we know that people are key to helping us help you. So, we hope you’ll help us offer a(nother) hearty welcome to Whitney! Thanks for being with us.

Above: Whitney (left) and Caitie (right) meet up in the office in Louisville.

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Time Machines or Time Capsules?

Both could serve their purpose, but which sounds more useful, more versatile: a time capsule or a time machine? Well, the two might have something to teach us about our investment vehicles. More on the blog.


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Are They SMART Goals in a Dumb Pond?

photo shows a ripple growing in a blue pond with green trees in the background

Use SMART goals.

Be smart about it.

Work smarter, not harder.

You’ve probably heard this advice at a juncture in life; maybe you’ve even said it to someone else. Goals don’t get us very far unless they are explicit, meaningful, and can be tracked. Without them, aren’t they just dreams? “Hope is not a plan,” I’ve heard it said.

None of this is meant to be cynical, but I’m thinking about an important distinction: having “smart” goals won’t matter if they’re pointed in a “dumb” direction. So let’s get out of that framework. Smart and dumb are relative anyway (not to mention judgmental!).

The fit of a goal matters. For those of us youngest children who ever wore hand-me-downs, you know that even the stuff in the best shape isn’t quite right if it wasn’t picked for you. Alignment of a goal matters too: the thing better fit into the big picture. Does achieving a big purchase now help me live the life I want, without side-tracking my long-term goals? Just an example.

And your goals stay yours. Then it’s part of our job to make sure our strategies stay aimed at those goals.

We, too, strive for good fit. We don’t splash around in “opportunities” that don’t align with our principles. We seek bargains, we focus on owning the orchard for the fruit crop, we avoid stampedes. If it’s not in alignment, it could be a distraction or a tangent.

Jane Fonda once put it nicely: “If I want to make ripples, I better be sure I’m throwing my pebbles into the right pond.”

“Right” is relative to your life, your vision. We’re just happy to be part of the effort. Time to check in on your goals and their direction? Call or email, anytime.


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We Need What We Need, But We Want What We Want

We’re big fans of making the most of things. But it takes a little perspective to learn how to prioritize our goals. What are our very next needs? What are the wishes that can wait?


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In Which Numbers and Feelings Become Better Friends

photo shows a journal page with "I want..." written on it

“We figure out what we want with our feelings. We learn everything we can learn from the numbers.” — Me 

Sometimes new clients are surprised when most of our work together is conversation. There’s very little button-clicking on a computer that will do us any good while we’re meeting. And there’s no chart or binder just sitting in my office—or anywhere!—that can tell us what we need to know: 

  • What does money mean in your life? 
  • What are your goals? 
  • What’s working? What could be better? 

There are choices to make that do involve some math, of course. That’s a big part of our role. But your job? Figuring out what you want and how you feel about how to get there. 

In their book No Hard Feelings, Liz Fosslien and Mollie West Duffy explain, “When people talk about decision making, they tend to assume that feeling something and doing something with those feelings are the same thing.” Some folks notice a feeling swell up in the process and try to shoo it away, thinking it will only gum things up. Surely, if we “open the floodgates, we’ll be bowled over by the crush of our emotions.” 

But that’s not giving ourselves much credit, is it? Gut feelings aren’t random signals. They can be clues to our self-knowledge. Ever bought a house, juggled job offers, or gone on a first date? 

Our feelings can help us figure out what we can live with and what we cannot. And as we’re fond of saying, “your money, your life.” No matter what happens in our conversations, clients, you’re still the one that has to live with your life—not us. 

We’re here as collaborators, coconspirators… you get the idea. Reach out when you’re ready.


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It's All About the Numbers and Feelings but Also Numbers and Don't Forget Feelings 228Main.com Presents: The Best of Leibman Financial Services

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If All Your Friends Did It…

It sounds great in an action movie: “This is no time to panic!” But… is it ever a good time to panic? Sounds like a lot of work, anyway. 😊


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This Headline Doesn’t Matter

Sometimes, instant updates matter. Can you imagine a traffic report arriving after the fact? But at 228Main.com, the news cycle isn’t our schedule: your schedule is our schedule.


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Selling Out Is a One-Way Ticket

As we know, the markets go up and down. It’s just part of the deal! But sometimes the peaks and drops can get a little intense, so it’s worth revisiting this reality once in a while. 

The most mindful long-term investors are usually less alarmed by the bumps along the way. They know what they’ve got is basically a lifetime pass on a rollercoaster. But it’s the ride to greater potential returns, so they can keep the thrills in perspective. 

What would the alternative be, in our rollercoaster example? If you get spooked on a big drop, there’s no abandoning your seat. “Please keep your hands, arms, feet, and legs inside the vehicle while on this ride,” the announcement cautions. 

It’s best to stay in your seat, your best chance to get to the end of the ride in one piece. 

As long-term investors, we know that we can afford to let each cycle just run its course. Jumping off the ride partway through sets us up for more trouble and more work than it would ever be worth: how would we know when it’s best to jump back on? How do we know that we’ll be able to jump safely? 

We hope this is context enough to allow us to be blunt with you: long-term investing is a ticket for the whole ride, whatever that may mean. 

Selling out? Selling out is a one-way ticket out of our shop. 

Your resources are your business. Where you park your wealth is your decision, completely, and each one of us needs to do what is best for them. 

But we choose to keep at it for those who are thinking about the long haul. We believe it’s the most effective approach to a lifetime of financial wellbeing—and whatever legacy might stretch beyond your lifetime! 

Clients, we strive to communicate our values and intentions clearly. Do you need to clarify anything with us? Call or write, anytime. 


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Humbug-Free Financial Planning

 

Say, are you catching any holiday specials this season? There are even more movies this year spinning their own version of the Dickens classic A Christmas Carol. Hard to believe the story is more than 170 years old, but many of its lessons have stood the test of time. 

Life is often about learning and changing, isn’t it? Our work with you has some similarities to this classic tale. (But in our version, I suppose, no one is the Scrooge. We’re all already trying to grow and do our best!) 

Our first meeting, we meet your Ghost of Financial Planning Past. The past is formative—and informative. What brought you into our shop? How did you get here? What are the relevant parts of your past that have shaped you? 

We get a collaborative sense of what your story has been, up to this point. The Ghost of Financial Planning Past is someone you’ll have to introduce us to. It’s just where our story starts! 

As our work with you goes along, we stay in touch with the Ghost of Financial Planning Present. This is the spirit of action, the one who is most aware of the pertinent things going on in your life right now. They help us write the story anew, each and every day. 

The Ghost of Planning Present is the one managing those big life shifts: job change, big move, or early retirement on your mind? The spirit is there, helping draw your attention to what matters most to you. 

We are a key character in this part of the story, too. If you are living on your capital, for instance, we help arrange the ongoing details of how you finance the present. Or when your situation changes and adjustments need to be made in your plans and planning, then you can get us involved. 

Finally, we all must be ready to face the Ghost of Financial Planning Future. This specter is always a little blurry at the edges: nobody can know them that well, after all. But this is the spirit that helps us imagine what awaits us. We must live with the consequences of our choices, so how might our hopes, dreams, and goals shake out? 

The future is where your plans meet reality. When we are able to sketch out our aims, we have a better chance to befriend the Ghost of Planning Future. We can’t fully script this part of the story, but where there’s some arithmetic to do or strategy to implement, we’ll be there to help shape the story. 

It seems we are never done visiting with any of the spirits. The longer we know you and grow together, the past expands behind us. The present is always unfolding, day by day. The future is ever-changing too, as tomorrow becomes today. The future keeps skipping ahead just out of reach, the past grows, and all while we live in the present. 

The present is where we turn the future into the past. And we love striving to help you make the most of it! 

Clients, if you would like to talk about any of the parts of your life, please haunt us at your convenience. It’s our pleasure to be part of the story.


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