teamwork makes the dream work

Are We on the Ship of Theseus? 

The legend goes like this: after the Greek hero Theseus slayed the minotaur and saved a bunch of people, he escaped on a ship. Later, to honor him, the people of Athens would take the ship out each year and sail it on a pilgrimage. 

As time passed, the people had to replace an odd plank here and there. The boards of the ship would decay or break, as boards do. It’s basic maintenance. 

But a question emerged. After generations, the ship reached a point where none of its pieces were “original,” so to speak. So… was it still the same ship? 

This is mostly a philosophical question, but it offers an interesting puzzle about the nature of things in our everyday lives. This enterprise comes to mind. When I, Mark, started Leibman Financial Services at my kitchen table in 1996, there was no telling that the business would become what it is today. 

And yet, we haven’t changed anything fundamental about what we’re doing here. I set out to build something that would let me try to help people grow their buckets. I operated with the understanding that when others are better off, I probably will be too. 

Those things still stand, today. The ship is still a ship. 

But my life looks radically different from when I first set foot on this ship. Two of my co-owners were still children at home with me. (And we wouldn’t even meet our other co-owner for another decade and a half!) 

In what ways do things change—and how do they stay the same—as they grow? The ship remains, but it is not the same. 

This type of conversation might sound familiar. We’ve enjoyed talking about similar ideas before, like how things have the potential to become greater than the sum of their parts, how “teamwork makes the dream work,” and how we never step in the same river twice. 

No matter how you think about it, it can be amazing, this whole “life” thing. It’s a privilege to be here, building something with you. 

Come by to chat about this or anything else, any time. 


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Whitney, for the Win!

You know her name from emails; maybe you’ve even had the pleasure of speaking with her on the phone. You may remember us announcing her arrival on the team just over one year ago, when she was lending us her talents part-time via LPL Financial’s Administrative Solutions program.

Today, we’re proud to announce that Whitney Engle of Floris, Iowa, is joining our team full-time! We are employing her directly as she continues to work remotely.

Whitney will serve as our new Client Services Coordinator, continuing to work closely with Larry and Patsy on the service team and also supporting the management team of Mark, Greg, Billy, and Caitie with their various duties in research, portfolio management, and communications.

We have staffed up from time to time in recent years to continue taking care of the business. This latest expansion will have a few important benefits: now that we are an SEC-facing organization, it’s more important than ever that we stay efficient in our processes and systems.

Having another team member onboard full-time also means one more friendly face is at the ready, getting you what you need, when you need it.

“I can’t wait to spend more time getting to know clients,” Whitney said. “They are the reason we’re here.”

As we’ve gotten to know her across these months, we’ve felt so fortunate. Whitney’s skills will continue to grow in her new role of course, but she has already shown many of those qualities that are tough to teach: enthusiasm, curiosity, tenacity.

Not only does she take pride in her work, Whitney is someone who clearly cares so deeply about her family—and the menagerie of animals they keep at home! Her proactive approach to things will no doubt continue to improve the experience for all of us and for all of you.

For the months and years ahead, we know that people are key to helping us help you. So, we hope you’ll help us offer a(nother) hearty welcome to Whitney! Thanks for being with us.

Above: Whitney (left) and Caitie (right) meet up in the office in Louisville.

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It’s All Beginnings, Endings, and Transitions

In Roman mythology, the god Janus had one face looking forward and another looking back. It’s natural in this season to look back, take stock of where we’ve been, and think about the best way forward. That’s what we’re doing at 228 Main.


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Collaboration: It’s a Team Effort!

black and white photo shows six hands bumping fists in a circle

Clients, looking back over these decades together, the word “collaboration” is what comes to mind for me. I have worked with some of your households for years, and I am most proud of what you and we have created together. Successful investing requires effective attitudes and intentional actions with money. You, the best clients in the world, have been stellar partners in this regard. It has truly been a team effort.

But I’m realizing that “collaboration” will have even more meaning for our work in the years and decades ahead. The success we’ve enjoyed together has resulted in an enterprise that is now beyond my ability to run by myself (and not that I would want to—to my estimation, the gang and I seem to be having a pretty good time together!).

Greg Leibman became an integral part of the effort a long time ago; Caitie Leibman and Billy Garver bring us perspectives and skills we formerly lacked and now rely on.

Two of our core activities are investment research and portfolio management. With the increasing wealth you’ve brought to us, these activities are more important than ever. Our capacity to do them depends on the team we’ve assembled. It’s a collaboration that’s become vital to our daily work.

Even as we conduct our work as a team, however, I remain the regulatory head: as an Investment Advisor Representative of LPL Financial, I am the business structure. The others, on paper, are technically assistants working under my direction.

This regulatory structure is a vestige of the days when this was a one-person operation, and it no longer aligns with what we’re trying to do here. So, for the rest of the year, we plan to work toward restructuring our firm as a Registered Investment Advisor: this arrangement should more clearly reflect how we can best serve you in the years and decades ahead.

Friends, you know about my intention to work to age 92, and that is still the case. But I also believe that part of my responsibility to you is to help shape an enterprise that can outlast me. The mortality rate remains 100%, so sustainability is the watchword here.

A team format—four officers, working collaboratively—gives this entity some of the durability it deserves. Fortunately, LPL Financial has developed plans and processes for this exact scenario, which is not unique to us. I’ve not lost my sense of gratitude for what LPL Financial has meant to my family and me; your funds will continue to be custodied with them. Account numbers and history and online access and statements and all that will remain essentially unchanged.

There will be just a bit of paperwork to transition each account. Details will follow as we learn more.

It will take the balance of this year for us to continue this work and implement the new structure. Clients, we will be in touch with more detail about this journey as it unfolds—and we are excited to get things more aligned with the big picture.

Please email us or call with questions or comments. Thank you all again, for everything.


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Three Cheers for Larry!

Coincidence, good timing, good fortune… Whatever you call it, something wonderful happened to bring Larry Wiederspan into my life and later into our shop. Clients, three cheers for Larry as he closes a chapter working here at 228 Main.


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Serendipity, or, the Mark and Larry Story

graphic shows a framed collage of headshots of each of the six members of the office staff (Patsy, Larry, Mark, Caitie, Greg, and Billy)

It’s the way events might occur by chance, to our happiness or benefit. 

It’s coincidence. 

It’s good luck. 

And maybe sometimes it’s providence. All of these could define the word “serendipity.” And all describe my long association with Larry Wiederspan. 

I met Larry in one of my earliest incarnations in business, as a life insurance agent working with country banks and bankers. The owners of a small chain of banks asked me to go out west to see one of their branch office managers at a location 200 miles away, in the middle of Nebraska, to implement a benefit plan. 

We hit it off. I ended up making return trips to work with Larry and even his wife Marilyn on their own plans and planning. As my skills and services evolved, they came along with me. 

Over the years, some of Larry’s strengths came to the surface: integrity, diligence, good faith, attention to detail, and friendliness. Then serendipity struck about ten years ago, when I learned that they were thinking about a move to my neighborhood after Marilyn’s retirement. His characteristics and traits were something that our shop needed, and he was about to join the neighborhood. 

At the time, increasing regulatory requirements meant that files needed updating and business processes became more cumbersome—precisely when family health issues took me out of the shop for weeks at a time. I could easily have been that person who had a great business until… illness befell the family. 

Larry retired from his banking career, a higher-stress and longer-hours endeavor than the more relaxed pace of the position we created for him at 228 Main. Larry and Marilyn moved closer to their grandchildren. It was a big win for everyone. 

Clients, you and we obtained the benefits of knowing and working with Larry. We’ve enjoyed Larry’s association for longer than we expected we’d get, as he enjoyed his work too. 

But he tells us the time has come for more retirement-type activities and less work. We’ll soon be short the regular company of this conscientious and pleasant fellow who means so much to us. We are still here in part because he was here for us. 

My gratitude will never repay the debt I owe Larry.

There is some chance a special project or circumstance may bring him back for a spell, but at this time it would be appropriate for you to join me in thanking Larry for his many years of service here, if you are so moved. 

In the meantime, clients, we’ll still be taking care of business—and we’re learning how to do that without Larry’s help. Call or email us about anything you might need. 

Cheers, Larry! 


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Serendipity, or, the Mark and Larry Story 228Main.com Presents: The Best of Leibman Financial Services

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The Best Way to Be Two-Faced

In Roman mythology, Janus was the deity of beginnings, endings, and transitions. He was all about passageways and traveling. I’m thinking about him as I reflect on where 228 Main has been—and where it’s headed.


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Do We Reap What We Sow? Some Notes on Trust

photo shows rows of corn with the sun rising behind them

I’m reflecting on an experience a friend had recently, one of those unexpected and painful situations that leave you reeling. This may sound “personal” and not “business,” but you already know there is only one integrated Mark. And this bears on our work with you.

There is an element of trust in all of our doings. Whether I’m working with you or with another business owner in beautiful downtown Louisville, we have to trust that each of us is going to work to get on the same page and stay on the same page. We’re all in this together, after all.

Our historic building here at 228 Main—once headquarters to The Louisville Courier—is in its second century. When repairs are needed, I have to trust the person I hire to do what they say they will do. They have to trust that I will pay as agreed.

It gets a little stickier when it’s not clear what is being bought and sold. A service you’ve never sought out before, a sales professional you’ve never worked with… These can feel like uncharted waters. And it can feel adversarial with one party on one side, one on the other.

When we feel like we have to defend our own interests, it is harder to remember that both sides usually want the same thing—an agreement.

That agreement may be richer if we can rely upon each other for perspective and guidance. But to do so, we have to accept that we’re working together, each seeking to understand the other. We can formulate a better agreement if we’re not on two warring teams.

In high-trust situations, we end up not only with a good deal that’s mutually beneficial. We can sometimes also end up with a warm relationship with another human being, in all their interesting particularities.

“Business at the speed of trust” is a thing. The price of not trusting is a cynical, legalistic approach to everything. It’s defensive and less collaborative in spirit.

And sometimes, when we come across a hurting human, we pay the price for trust. It’s getting sucker-punched! It’s finding that the topping on the coffee is shaving cream, not whipping cream.

I’m sorry that my friend had to pay that price recently. The hurt is real. Real and worth it, in my opinion, as the price of trusting in general. A lot like the price of loving, or the price of friendship, or any other human interaction where we are vulnerable.

If there are two ways of being, we try to practice the one that opens us to more trust, more love, more connections—a better happier life and once in a long while, a punch in the nose. It’s not okay to lash out of course, but we don’t control the emotions and actions of others. We put ourselves out there and see what happens. We help ourselves recover and get whole, then we try again.

Clients, I will strive to be conscious of the blessings of our mutual trust, and I strive to be worthy of yours. Thank you for engaging with us—and reach out when there is anything you need to acquaint us with.


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Do We Reap What We Sow? Some Notes on Trust 228Main.com Presents: The Best of Leibman Financial Services

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A Thanksgiving Message: On Giving Thanks When It Matters

Won’t you join me? I’m getting in the spirit! A little personal reflection for this fine holiday week.

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In Business to Talk All Day

graphic shows Polaroids picturing the logos of social media platforms and our newsletter and weekly videos

Dire need first drove us to it. Fortunate circumstances made it possible. Now, with more dedicated resources than ever, it’s clear that 21st century communications have transformed our work with you. 

Now we are striving to be available in the forms and places that suit you best. And believe it or not, we think our communications with you are an important part of our mission to try to grow your bucket. 

Clients, maybe you’ve experienced this in your own work and communities. Keeping the channels open is not an extra step you add onto your relationships: communicating is just part of it!

Our work is really a joint venture, a collaboration with you. It does not matter if we can find favorable investment opportunities and manage portfolios in advantageous ways if clients don’t understand why we are doing what we are doing. They might feel driven to sell out at what could be the wrong time. No guarantees that our views are right, but at least you will always know what they are. 

This is why our bountiful communications with you are so key. You know what we are doing; you see our principles in action. With all that, you tend to stick with the program at crucial times when it might otherwise have been difficult to do so. 

For instance, with the best clients in the world, we can take on unpopular but potentially profitable ideas. And we don’t need to jump on every fad or chase popular but overpriced concepts. Each week you hear from us—and get our take on which stories are actually news worth knowing. 

We’ve been working on improvements in our communications program across the last year. Whether you prefer to read, or listen, or watch, you can find us! Have you caught us on our website, or visited the podcast, or watched us on YouTube? Or do you like your content best on social media? 

Here is an update of where you can find us: 

  • The blog at 228Main.com now includes an audio version of every post, playable right below each story. 
  • Want audio only? It’s available as a stand-alone podcast on SpotifyGoogle, and Anchor
  • The weekly “Clients, You Know What I’m Talking About!” videos and more are available on our YouTube Channel. Subscribe or drop in anytime. 

  • The email newsletter “The Weekly Note” rounds up the best of the blog, socials, and updates—short and sweet, in your inbox just once a week. Leave your email here to get it. 
  • You can also find news and notes and commentary from us daily on socials, at FacebookTwitter, and LinkedIn

Clients, you can make it interactive any time you want, by replying to an email newsletter, calling, or stopping by 228 Main. We love to hear from you! 


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