efficiency

Thoughts about the Future, Reminiscing on the Past

When The Jetsons first aired, the idea of a robot maid or a flying car seemed too good to be true. In 2023, we have moving walkways, Roombas, and flying car prototypes. With the growth of green energy, could we live in Orbit City by 2062? Get more here.


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Flashback to the Future

Photo shows the Jetson family with their Robot Rosie in their flying car.
Universal Studios

Maybe you were there for the original episodes 60 years ago or saw them in syndication in the 80s, but The Jetsons cartoons remain iconic today. The show wasn’t the first to imagine jetpacks, flying cars, or moving sidewalks, but it gave Americans hope for the possibilities ahead.  

For those children from the 60s or the 80s, the idea of a robot maid like Rosie might have sounded too good to be true. (How great would that have been for tackling childhood chores?) But now we have our choice of Roombas to mop or vacuum the floors, self-propelled electric lawn mowers, and even self-cleaning litterboxes. 

How times have changed! Imagine what the next 60 years will bring. 

As we’re watching the developments, it’s clear that the futurists of our day are interested in making the best of the modern world less wasteful, less expensive, and more efficient. And both industry and government have established benchmarks and best practices for improving how “clean” our processes are. 

Sectors in renewable energy, efficient energy systems, and more sustainable forms of transportation continue to grow all the time. For example, according to the U.S. Department of Energy, our country’s wind power capacity has increased 60% in the past five years, and solar capacity has grown a whopping 200% in that same span. The share of energy humans harness from these sources is likely to continue growing, especially given the U.S. goal for net-zero carbon emissions by 2050—a goal other nations also share. 

It doesn’t take a crystal ball to imagine more solar panels or wind turbines in our future. We believe there are opportunities that merit a place on our Buy List or at least deserve a closer look in the coming years. It makes sense to find positions that will help us invest in materials needed in the near future. 

For instance, we keep our eye on various raw materials: we won’t be building any Jetsons-style Skypad Apartments without them, right? We are also closely tracking the potential of electric vehicles. No personal jetpacks yet, but EVs are an innovation worth our attention. 

We don’t need our world to be hyper-futuristic to enjoy the benefits of technology, energy, or transportation. And we’d like this lovely planet to still be here for our children and grandchildren and the generations beyond. 

So where are the opportunities between where we live now and the Jetson home in Orbit City? We can strive to invest in the world we’d like to see. 

Clients, call or email if you would like to chat about this or anything else. 


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Warm and Fuzzy Productivity

© Can Stock Photo / arosoft

The last fifty years in business have seen the transformation from pencil and ledger to spreadsheet, the secretarial pool typing letters to email, research in the library replaced by internet services. Every process can be done exponentially better, faster, and cheaper than half a century ago.

With the incredible increase in productivity over this period, it is a wonder some believe that more increases in office productivity will fix the central issues we face. In our business, as in every business, cost pressures continually push us to do more with less.

It is the conceit of every industry that margin pressure is something that uniquely affects it. In fact, the whole history of human enterprise can be summed up in two words: shrinking margins. The first supermarkets had lower margins than the butcher, the baker and the dairy they replaced. The Sears catalogue had lower margins than the general store. Charles Schwab had lower margins than E.F. Hutton.

The way we see our work, honesty and competence are the entry requirements to the business arena. Beyond that, the productivity issues do not center around software and systems, but people and connections:

1. Do we have the empathy to put ourselves in your shoes and understand your heartfelt objectives, to learn what you can tell us about your needs and situation?

2. Do we have the creativity to collaborate with you on strategies and tactics that may get you closer to where you want to go, in light of all factors: market, economic, tax, everything?

3. Do we have the ability to communicate what you need to know in order to work effectively toward your goals?

‘Relationship’ is the word that sums up these points. Relationships are at the heart of whatever past success we’ve had with you, and whatever exciting future we may build. You, the best clients in the world, play a starring role.

In this view, the key technologies are not how fast some back-office process gets done nor the colors in the pie chart nor pages of dense calculations of statistical history. The key technologies are those things that enable you and us to communicate. When we get basic information to all of you at once, our one-on-one talks can start at a higher level and go farther.

Blog posts at 228Main.com, social media, videos, and our email newsletter are the ways we talk to everybody at once. (None of these existed fifty years ago!) Emails, phone calls, and meetings let us go one-on-one to work on your issues. We have worked diligently to master the technology that most matters to our mutual success: communications.

Clients, if you would like to talk about this or anything else, please email us or call.


Content in this material is for general information only and not intended to provide specific advice or recommendations for any individual.

All investing involves risk including loss of principal. No strategy assures success or protects against loss.

The Right Stuff

© Can Stock Photo / LiaKoltyrina

Tom Wolfe’s 1979 book chronicled the elite test pilots from whose ranks the first astronauts were chosen. The title The Right Stuff referred to the combination of mental and physical characteristics required for their work.

According to author Charles Duhigg, the same words apply to people who have reached high levels of effectiveness in business. People who become much more productive do not necessarily get more done—they get the right stuff done. Thinking deeply about the work enables them to focus on the most important elements.

At 228 Main Street, we began focusing a long time ago on our three most important activities. Talking with you to collaborate on your plans and planning is at the heart of our work. Investment research and portfolio management are the other most valuable activities. These are the things that make the most difference—they are the right stuff for us.

We figured out that we needed to develop a staff to take care of the important details of service. Having the right beneficiaries, getting money out to you when needed, preparing the forms and maintaining the files we need simply to be in business—all of these things are vitally important, too.

There are about 10,000 minutes in a week. By focusing our work time on the right stuff, we have a better chance to understand what the right stuff is for you—your most important objectives, your most cherished goals—and help you strive to reach them.

Clients, if you want to talk about your ‘right stuff,’ please email us or call.


The opinions voiced in this material are for general information only and are not intended to provide specific advice or recommendations for any individual.

Clothes, Money, Wealth–Simplicity

© Can Stock Photo / daoleduc

When I graduated from college just before my 21st birthday and went into business, I dressed to appear more experienced than I was. Suit, tie, wing-tip shoes—you know what I’m talking about. As the years went by, ‘trying to look experienced’ ceased to be an issue, somehow.

Over time, my wardrobe evolved into a new kind of uniform. Doc Martens casual shoes, gold socks, khaki slacks, polo shirt. In winter, add a sweater. When something wears out, replace it with like kind. I might be spending about $150 or $200 per year on my business wardrobe these past many years.

One of the byproducts of this simplified wardrobe is pure efficiency. I spend no time working out what to wear. My socks are all the same color. Choice of slacks is easy: the clean ones. And the polo shirt I select each day is the one whose ‘turn’ it is. My conscious thoughts run more to how to grow your bucket, and not so much trying to match colors on my fashion plate.

Mark Zuckerburg, billionaire social media pioneer, is famous for wearing the same modest clothes every day. Steve Jobs, cofounder of Apple, had the same habit. Anybody who has seen television talent show personality Simon Cowell has noticed his ever-present trademark black T shirt. Many decades ago, scientist Albert Einstein owned a number of suits—all grey.

Some of these luminaries are on record with the notion that the simplicity of standard routines creates time for them—and time is money.

Friends, I am not promoting the idea that you should be as boring as I am, sartorially speaking. There is a different way that standard routines can replace conscious choice and enrich you.

By making your periodic investments automatic instead of the product of a deliberate, recurring decision, you accomplish two things. First, the investment actually happens on schedule, every time—it is automatic. And second, you spend no time working on it or thinking about it every month—and time is money.

This is the way 401(k) and other retirement plans work. We know people who signed up for them, paid no attention for some period of years, and were surprised to find out later that they had accumulated tens or hundreds of thousands of dollars.

Roth IRA’s, college savings plans, and other forms of investment can be set up the same way. Automatic monthly investments may be drafted straight from your bank account, without the need for thought or action on your part.

Clients, if you would like to simplify more parts of your financial life, or talk about any other pertinent topic, please email us or call.


The opinions voiced in this material are for general information only and are not intended to provide specific advice or recommendations for any individual.

All investing involves risk including loss of principal. No strategy assures success or protects against loss.

The Roth IRA offers tax deferral on any earnings in the account. Withdrawals from the account may be tax free, as long as they are considered qualified. Limitations and restrictions may apply. Withdrawals prior to age 59 ½ or prior to the account being opened for 5 years, whichever is later, may result in a 10% IRS penalty tax. Future tax laws can change at any time and may impact the benefits of Roth IRAs. Their tax treatment may change.