personal update

22, 44, 66: My Life in Thirds

My birthday is approaching, and I’m ruminating about the meaning of another year in the life—but you already know how much I like to take a step back, get the big picture, and imagine the long view.


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In Business to Talk All Day

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Dire need first drove us to it. Fortunate circumstances made it possible. Now, with more dedicated resources than ever, it’s clear that 21st century communications have transformed our work with you. 

Now we are striving to be available in the forms and places that suit you best. And believe it or not, we think our communications with you are an important part of our mission to try to grow your bucket. 

Clients, maybe you’ve experienced this in your own work and communities. Keeping the channels open is not an extra step you add onto your relationships: communicating is just part of it!

Our work is really a joint venture, a collaboration with you. It does not matter if we can find favorable investment opportunities and manage portfolios in advantageous ways if clients don’t understand why we are doing what we are doing. They might feel driven to sell out at what could be the wrong time. No guarantees that our views are right, but at least you will always know what they are. 

This is why our bountiful communications with you are so key. You know what we are doing; you see our principles in action. With all that, you tend to stick with the program at crucial times when it might otherwise have been difficult to do so. 

For instance, with the best clients in the world, we can take on unpopular but potentially profitable ideas. And we don’t need to jump on every fad or chase popular but overpriced concepts. Each week you hear from us—and get our take on which stories are actually news worth knowing. 

We’ve been working on improvements in our communications program across the last year. Whether you prefer to read, or listen, or watch, you can find us! Have you caught us on our website, or visited the podcast, or watched us on YouTube? Or do you like your content best on social media? 

Here is an update of where you can find us: 

  • The blog at 228Main.com now includes an audio version of every post, playable right below each story. 
  • Want audio only? It’s available as a stand-alone podcast on SpotifyGoogle, and Anchor
  • The weekly “Clients, You Know What I’m Talking About!” videos and more are available on our YouTube Channel. Subscribe or drop in anytime. 

  • The email newsletter “The Weekly Note” rounds up the best of the blog, socials, and updates—short and sweet, in your inbox just once a week. Leave your email here to get it. 
  • You can also find news and notes and commentary from us daily on socials, at FacebookTwitter, and LinkedIn

Clients, you can make it interactive any time you want, by replying to an email newsletter, calling, or stopping by 228 Main. We love to hear from you! 


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This text can be found at https://www.228Main.com/.

About Cathy and Me, and the Path Ahead

© Can Stock Photo / Geleol

Some of you have known me since childhood, or for a very long time. Others, we’ve met more recently. Not all of you know this story in full. But circumstances have made it pertinent to all.

It’s personal. But in my integrated life, personal things have business ramifications.

First, some history. In the eighth grade I was Charlie Brown to Cathy as the little red-haired girl – I was totally infatuated, but she didn’t even know my name. That changed the morning of the first day of freshman year in high school. Looking for my assigned locker, there she was: the magic of alphabetical order put Cathy Livingston’s locker right next to mine.

By the following 4th of July, when I was 15 and she almost was, our long romance began. We married four summers later, and built a life over the next four-plus decades.

Ten years ago Cathy developed troubling symptoms. Seven years ago she was diagnosed with four kinds of lung crud and pulmonary artery disease. These things are big trouble. Dr. Internet gave her 2-5 years to live; he didn’t know how tough she is. However, recently things became critical.

During an emergency admission to the Mayo Hospital ICU, the lung transplant evaluation team roared into action. After a seven day whirlwind of consultations with six kinds of specialists, they listed her for transplant with a very high priority, based on her dire condition.

With a commitment to communications via every means and an able, growing staff, I have been able to serve as caregiver these past several years AND take care of business. Cathy has gotten what she needed from me, and business adapted – it did not suffer. I have been able to work a full schedule, with the time flexibility afforded by 21st century communications and the best clients in the world.

You need to know what the path ahead looks like. For perhaps four months after transplant, I’ll be able to work much as I have in recent years. This means I need the scheduling flexibility we’ve already figured out. For those four months, I may not spend any time in the shop. Cathy will be my top priority, and the role of a transplant caregiver is quite demanding during this phase.

Thereafter, I’ll have more flexibility than I’ve had at any time in the past five years. With new lungs, Cathy will be able to walk on the beach again, and drive, and go to the store, and live with a lot more independence.

I still want to work to age 92. And the business is still the source of the health insurance and other resources to do what we need and want to do on the home front. I feel my obligations to you very deeply, and I will be there for you.

Clients, if you would like to talk about this or anything else, please email us or call.