Location, location, location—this real estate cliché is now dominating conversations about the changing world of work. Many businesses are learning a thing or two about the value of where work happens, and many leaders have said they intend to keep at least part of their workforce remote even after we’re through the limitations of COVID-19.
We’ve been thinking a lot about locale in recent years. I picked up a snowbird routine in 2010, and we launched our digital presence in earnest in 2015. Some of our “office” staff are rarely in the office—the one at 228 Main Street, at least.
From these experiences, we’ve learned a lesson that many business leaders are grappling with now: the fundamental question may not be where work needs to happen, but how it needs to happen. We’ve even shared with you about what we call the “URL–IRL connection,” the way our work online and our work in-person go together.
Yes, right now, the pandemic is putting some clear constraints on the question of location, but it would be a pity to come away from this challenging time with the wrong lesson. It’s not that WFH (“working from home”) is universally superior to working in a company office setting. It’s not that an office is superior to a WFH arrangement.
As Forbes contributor Laurel Farrer explained, what would happen if we focused on work as a thing we do and not a place we go? The short answer is that we make decisions based on the fundamentals. What do I need to get my work done?
Clients, we will continue to adapt—to changes in our lives, to changes in your needs, and to the world around us. Wherever life takes us, our work keeps us connected to you. And we are so grateful for that. Write or call anytime.
I am happy as a clam, working like a dog. Where did those sayings come from?
Who knows whether clams are happy or not? “Working like a dog” does not actually seem to be too taxing. (My dog Bailey mainly sleeps, eats, goes on walks and plays—he spends very little time coaching effective investing behavior, his only real job.)
I am obsessed with my work. It gets a lot of my energy but in turn energizes me. My long-held goal of working to age 92 shapes my habits—I can’t work to age 92 unless I live to age 92. This has an impact on what I eat, physical activity, sleep habits, and everything else that bears on health and wellbeing.
This may have a key benefit for clients. At an age when some people are coasting toward retirement, we are striving to build for the decades ahead, focused on the future. Our widely recognized new media presence at http://www.228Main.com and related social media venues are examples of that focus.
Two key things over the past decade have forged our enterprise into what it is today. In the interest of sustainability (working to age 92), Cathy and I adopted a snowbird schedule in 2010—spending parts of the winter in a warmer place. A few years after that, family health issues began to impact my travel schedule.
The snowbirding led to a conscious process of figuring out our most important activities and paring back the extraneous. Talking to you, researching investments, and managing portfolios are those key activities.
The schedule challenges made a necessity of learning to delegate. An entrepreneur cannot build a reliable organization unless she or he is willing to find good people and entrust them with vital aspects of the business. This is difficult for many—but I had no choice.
Together, these factors enabled us to build a focused, effective organization to serve you and other wonderful people. By striving to invest only with those who are a good fit philosophically, we have the same story for everyone. The efficiencies of having everybody on the same page are enormous.
So yes, I am working like a dog. And swimming most days, walking every day, eating healthy, enjoying family (now including grandkids!), appreciating my surroundings, loving Beautiful Downtown Louisville, and of course, grateful to be trusted by you to help with your plans and planning.
Clients, if you would like to discuss this or any other topic, please email us or call.
1. About challenges making us stronger: https://228main.com/2016/12/12/kiln-fired-personalities
2. About focus: https://228main.com/2017/10/02/focus-people
3. About the investment philosophy we share: https://228main.com/2016/05/25/niche-market-of-the-mind
The opinions voiced in this material are for general information only and are not intended to provide specific advice or recommendations for any individual.