working until 92

Building an Enterprise to Serve You

© Can Stock Photo / artjazz

Over lunch with dear clients recently, I mentioned that our work together has now spanned twenty years, through the beginning of retirement and building a dream home.

One said, “I will never forget what you told us in that first meeting.” I was curious: what had been so memorable?

“You told us you wanted to work to age 92.”

I still have the goal, as you know. (Although, I had not remembered that it was twenty years old.) Of course, working to age 92 depends on living to age 92, maintaining vitality and mental acuity.

But we do not choose our lifespans, and good health is a gift that may be lost.
Early in my career I established a succession agreement. This assured your affairs would be handled by competent, high-integrity colleagues in the event I could no longer work for you. You could elect to go elsewhere at your convenience, on your time frame, but you would not be forced to scramble for help.

Although I would not walk across the street to talk to a prospect, being fully occupied with the goal of growing your buckets, the business has grown beyond anything I could have imagined when I established that agreement. Our outbound communication is aimed at you, not prospects. And yet we grow and grow, and new clients find us.

You point neighbors to our blogs and videos at 228Main.com. Your relatives find their way in. Even “likes” and “shares” in social media spread the word about our services.

This unexpected success prompts us to think about building an enterprise strong enough and deep enough to survive me. We’ve had success in finding wonderful people to work with us. Our philosophy and strategies resonate with them, and they bring their personal contributions to the shared mission.

You see four people working at 228 Main, but three others are working part-time, behind the scenes, and there may come a day when any of them devote even more of their energy to working for you.

I’ll never farm out talking to you to someone else. Yet we will develop associates who help new clients get connected to our system and philosophy, and take care of them.

Our object is to develop the organizational depth to survive the loss of any one of us. Then you will have a more resilient, sustainable partner in this enterprise.

Clients, if you would like to talk about this or anything else, please email us or call.


The opinions voiced in this material are for general information only and are not intended to provide specific advice or recommendations for any individual.

Only Thirty Years Left

© Can Stock Photo / stokkete

In the merry month of May a long time ago, I graduated from college in a new cheap suit and embarked on my career in financial services. The first entry on the resume was life insurance agent, the Prudential Insurance Company of America.

The insurance companies managed their affairs with vast armies of file clerks and secretaries and bookkeepers, filling towers of offices in major cities. There were no computers on desktops, long distance telephone calls cost a lot of money, and typing a letter was surprisingly time consuming.

Just a few years before, the New York Stock Exchange got so far behind in its record-keeping that it was forced to stay closed on Wednesdays for months in order to catch up the paperwork. This was due to the record trading volume of…wait for it…TWELVE MILLION SHARES A DAY.

Needless to say, times have changed a lot since I got in business.

I don’t understand how it happened, but I am turning age 62 this month. My plan to work to age 92 may be keeping me young. Between our digital communications, expansion of the team, reworking our systems and processes, keeping up with economic and market developments, and talking to you, there isn’t really time to feel old.

Thinking about the arc of this career so far, I began in the 20th century with a company founded in the 19th century. And now we are at the vanguard of the 21st century.

It feels like this unfolding age was made for us. We understand how to communicate with you in the new media. Being straightforward is a big edge when everything you say and do is visible. Word of mouth is a speed-of-light phenomena nowadays.

At this milestone, with so much left to do, we are grateful to be alive and part of it. With the best clients in the world and support by LPL Financial, we are very fortunate.

Clients, thank you all, again, for everything. If we can do anything for you, email us or call. Here’s to a great thirty years ahead, for you and for us.


The opinions voiced in this material are for general information only and are not intended to provide specific advice or recommendations for any individual.

Leibman Financial Services and LPL Financial are not affiliated.